If you build it, they will come. But only if they know to come. The developer of the eight
villas of The Sunset enlisted Finch Creative to pre-sell the property. Inspired by Hollywood’s “Golden Age,” Finch first cast the development’s identity, scripted a nostalgic logo, and
then raised the curtain on architectural signage, print ads, sales collateral and a
Web site that helped prospective buyers picture the scene of elegant
boulevard living.

www.TheSunsetOnSunset.com